Hi Brand Explorers!

In the age of heightened social consciousness, "staying out of politics" is no longer a viable brand strategy.

- In this week's edition of 'The (Not Quite) Daily Alma', we explore Nike's bold activism in the US, Gojek's subtle approach in Indonesia, and discover how countries like Germany and Nigeria approach political discourse.

-This exploration will uncover how politics shapes brand perception around the world, allowing your brand to navigate the political landscape authentically, and connect with consumers on a deeper level.

#GlobalizationThroughLocalization #Glocalization #InternationalExpansion #GlobalPerspectives #GlobalPolitics

Helloooooo Brand Explorers!

Think fast fashion is universal? Think again!

-In this week's edition of 'The (Not Quite) Daily Alma', we're stitching together a new perspective on global fashion!

Get ready to discover how Vietnam (Patagonia) champions sustainability, Brazil (Marisa) embraces body positivity, & Nigeria (Idia Sibande) fuses tradition with modernity.

- This exploration will uncover how to tailor your fashion brand for markets where sustainability, inclusivity, and cultural heritage are key.

#GlobalizationThroughLocalization #Glocalization #InternationalExpansion #GlobalPerspectives #GlobalFashion #EthicalFashion

Greetings Brand Explorers!

Ever wonder why red means mourning in Ghana, black symbolizes celebration, and a touch of saffron holds spiritual significance in Thailand?

- In this week’s edition of ‘The (Not Quite) Daily Alma’ we discover how brands like AIS (in Thailand), Guinness (in Ghana), and Nike (in Mexico) navigate these cultural complexities.

-Uncover the secret language of color! Get insider tips for success in markets where color speaks volumes.

#GlobalizationThroughLocalization #Glocalization #InternationalExpansion #GlobalPerspectives #ColorSymbolism

Hi There Brand Explorers! 🌍🌎🌏

Think the nuclear family is the norm everywhere? Think again!

- In this week’s edition of ‘The (Not Quite) Daily Alma’, our new case study reveals how Vietnam's female workforce & Poland's multi-generational households are reshaping spending power.

- Discover savvy brand strategies from Maybank & Danone... spoiler alert: it's not just about who earns, it's how families decide!

#GlobalizationThroughLocalization #Glocalization #InternationalExpansion #GlobalFamilies #GlobalIncomes